Improvements Sprk™ Makes to Clover Metrics for Better Insights

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Sprk™ reports and graphs may differ from Clover reports due to how Clover calculates some metrics, as well as Sprk‘s focus on performance instead of accounting. The result is better-informed decisions for your business.

Clover’s reports follow standard accounting practices, which can lead to poor business decisions. Here are the specific differences in Sprk™, including an explanation of how these changes improve decision-making.

Sales

Sales” can have many different definitions depending on the usage. For clarity, the definitions of all metrics in Sprk™ are based on measuring performance – which may be different than definitions for accounting or tax purposes.

For example, here are the criteria for calculating today’s sales:

  • Orders completed today are included, even if the order is paid or fulfilled at a later date.
  • Sales taxes are not included.
  • Tips are not included.
  • Service charges are not included by default, but there is an option to do so.
  • The full amount of the delivery service order is included, but there is an option to deduct the delivery commission.

Refunds

In Clover, refunds adjust the sales total on the day the refund occurred (per accounting principles). This leads to inaccurate performance metrics for both the original date of the order and the refunded date (if they differ).

In Sprk™, refunds adjust the sales total on the date of the original order (see example). This approach ensures the metrics accurately reflect the actual sales for both dates.

Order Counts

When Clover calculates the number of orders, it includes refunded orders and non-revenue orders (like gift cards). Since these types of orders do not result in revenue, this approach results in an understated Order Size (revenue / order count). This is misleading and can lead to poor decisions.

Sprk™ excludes these types of orders from the order count. As a result, the Order Size is an accurate measure of the average revenue per order.